Friday, April 8, 2016

4/8/16

Here's that animation update I talked about last week.

I made some strides towards completing the Kickstarter, and got some feedback from the rest of the group on how it was progressing along. One of the main hurdles I was concerned about was the reward for donors. If you're not familiar with Kickstarter's system, they require the project owners to compensate its contributors (which is often based on how much they give) if the project meets its funding goal. For donors who give $10-$20, mailing stickers or naming them at the end of our videos would be enough- but problems arise when it comes to dealing with $50-$100 donations. Some ideas we thought of were t-shirts, coffee mugs, and even handwritten thank-you notes. I've noticed that plush hearts are given to recovering patients in the HVI ICU- maybe we could brand them with our project's name, or some design, and give those out. What we're doing is not like a lot of the other Kickstarter projects out there; it's really just a (great) community service, not a product. This makes it hard to deal with large donations. Dr. Nguyen recently reached out to Memorial Hermann's PR and marketing department, who loved the idea that we're proposing. They'll probably want to see what it looks like when we've completely finished the first animation, and if they are interested or impressed, we might not even need the Kickstarter. But hey, it never hurts to prepare.

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